By Jim Barlow
Having made its debut in 2001, World of Asphalt has become one of premier events for the asphalt industry. The event has been so successful that it continues to make the list of “Top 25 Fastest Growing Shows in the United States.”
The show’s promoters describe the event perfectly, “World of Asphalt Show and Conference is the leading exposition and education resource for the asphalt industry. The event features in-depth industry-focused educational programming and comprehensive exhibits that showcase the latest technologies and innovations in asphalt-related equipment, products and services.”
In March of 2015, World of Asphalt will be coming to Baltimore, MD. The event will be held March 17-19 and promises to be one of the industry highlights in 2015.
Over the years, World of Asphalt has continued to grow. This year’s show looks to fill over 130,000 square feet of convention space and is projected to have over 6,000 registered guests. As the show has grown, so has the diversity of the attendees. In 2015, it is estimated that approximately 15% of the registered guests will be coming from outside of the U.S.
This year, World of Asphalt has teamed up with the International Trade Commission. The purpose of this partnership is to showcase the event to help promote the exhibitors to selected international markets. The International Trade Commission falls under the Department of Commerce and they will be there to help shepherd selected international attendees through the show and help them to make the appropriate introductions.
One of World of Asphalt’s greatest offering is the 120 educational sessions that will be offered over the three day event. World of Asphalt has had tremendous success in seeking the very best experts for these sessions. In addition, the Aggregates Academy and Expo will be co-locating their event with World of Asphalt and will be offering educational seminars that will teach practices that will help attendees to manage their operations more effectively, efficiently and profitably.
“Since making its debut in 2001, World of Asphalt has grown to the largest venue for asphalt education and exhibitions in the world. In 2014, it was recognized by Trade Show News Network as one of the 25 fastest-growing trade shows in North America. Visitors come from around the globe to World of Asphalt for its unsurpassed slate of training and educational programs, as well as for the expansive range of products and services exhibited at the exposition. World of Asphalt, without a doubt, is the source for everything asphalt and asphalt-related,” said Nancy Lawler, Vice President, Special Events and Education, with the National Asphalt Pavement Association.
While you are at World of Asphalt – be sure to visit the Asphalt Institute booth at #2502.
Barlow is Vice President of Asphalt Marketing and Supply for South Florida Materials Corporation.